In a market where hundreds of online ventures take off each week, only the educated e-tailer will succeed. This four-part series introduces marketing and advertising professionals as well as students to the knowledge they need to enter the e-commerce arena, where access to the eyes—and wallets—of millions is only a click away. 4-part series, 13-22 minutes each.

Tell a Friend! Your Name: Your Email: Your Friend's Email: Your Message: We respect your privacy and will not use your friend's address without permission. Item#: MGH11152 Copyright date: ©2000 DVD ISBN 978-1-4213-8682-9

The Series Includes : The Industry Leaders and Online Strategy | Pull Marketing Techniques | Push Marketing Techniques | Effectiveness Measurement Tools and Techniques

DVD	$319.80
DVD + 3-Year Streaming	$479.70
3-Year Streaming	$319.80

Prices include public performance rights.
Only available in the US and Canada.

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		Marketing: The Standard Deviants(r) Core Curriculum This persuasive six-part set, adapted from the popular series developed for students to enhance their test-taking skills, combines serious academic content with a humorous presentation style to help make the subject of marketing more accessible. Each...(more details)		DVD (Chaptered) $599.95 DVD + 3-Year Streaming $899.93 3-Year Streaming $599.95
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