How does a new artist attract the attention of a recording company? How do recording companies find new talent? Can a big-name label make a run-of-the-mill CD into a platinum seller? In this program, top industry executives and other experts answer these and other questions, such as how much performers can expect to make in royalties, how SoundScan has revealed the true top 100, and how MTV has raised the bar for performer talent. In addition, brief clips of David Bowie, Billy Rae Cyrus, Debbie Davies, Peter Gabriel, and Metallica are included. (28 minutes)

Tell a Friend! Your Name: Your Email: Your Friend's Email: Your Message: We respect your privacy and will not use your friend's address without permission. Item#: BVL8561 Copyright date: ©1997 VHS ISBN 978-1-4213-9872-3 DVD ISBN 978-0-7365-6059-7

Part of the Series : The Film, TV, and Media Industries

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		Film Industry In spite of competition by other media, movies have remained a perennial favorite of American viewing audiences. But what is it like to make them? This program analyzes the film industry from a variety of technical, financial, legal, and business per...(more details)		VHS $99.95 DVD $99.95 DVD + 3-Year Streaming $149.93 3-Year Streaming $99.95
		Magazine Industry This program examines the evolution of the magazine industry over the course of the 20th century. General-interest magazines like Life and Look once provided a national forum that helped Americans explore their common interests. After World War II, t...(more details)		VHS $99.95 DVD $99.95 DVD + 3-Year Streaming $149.93 3-Year Streaming $99.95
		Radio Industry Many technology and mass media pundits have predicted the demise of radio, but radio's mystique and extraordinary ability to adapt have repeatedly proved them wrong. In this program, the business side of public and commercial radio broadcasting is ex...(more details)		VHS $99.95 DVD $99.95 DVD + 3-Year Streaming $149.93 3-Year Streaming $99.95
		Newspaper Industry In 1923 more than 500 American cities had two or more competing daily newspapers, but in the 90s that number dwindled to a mere 36. This program spotlights the cross-town rivalry between The Denver Post and the Rocky Mountain News, offering insight i...(more details)		VHS $99.95 DVD $99.95 DVD + 3-Year Streaming $149.93 3-Year Streaming $99.95
		Book Industry Book publishing is both the oldest and the smallest of the mass media industries. With commentary by the president of Allyn & Bacon, a regional manager of Barnes & Noble, and the owner of the large, independent Tattered Cover Book Store, this program...(more details)		VHS $99.95 DVD $99.95 DVD + 3-Year Streaming $149.93 3-Year Streaming $99.95

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