Without adopting new technological developments, a company’s profits will lag; with them, they can soar. This program uses two case studies—Ford and Australia Post—as they introduce very different types of technology in their respective organizations. Can these companies hope to maintain sales, market share, and profit if they are not in a position to exploit the latest technological advancements? (29 minutes)

Tell a Friend! Your Name: Your Email: Your Friend's Email: Your Message: We respect your privacy and will not use your friend's address without permission. Item#: BVL33536 Copyright date: ©2003 DVD ISBN 978-0-7365-9699-2

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