India Rising: The New Empire

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India Rising: The New Empire (44:00)
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Billionaires are popping up all over India, but 300 million of its people still live on less than a dollar a day. This CNBC Original program examines the astonishing new power of the Indian economy as well as its growing pains. Reporting on a wide range of business and economics topics, the program presents interviews with key players in India’s rise—including Ravi Kant, managing director of Tata Motors; Ravi Narain, managing director of India’s national stock exchange; and Palaniappan Chidambaram, the nation’s finance minister. Nobel Peace Prize laureate Muhammad Yunus shares his views, while call centers, rural poverty, the caste system, and India’s evolving consumer habits are also explored.

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Segments in this Video - (24)

1. Worlds Biggest Democracy (01:31)
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India is the second fastest growing economy on Earth. It is the biggest democracy and the only expanding media market. The emerging middle class is the largest on the planet.

2. Formula For Success (01:53)

Adi Godrej is one of India's billionaires. He sells products from toiletries to poultry. He packages his products to be affordable for the average Indian consumer who never has more than a dollar in their pocket.

3. Building India (01:12)

Of the eight million stores in the India, most are "mom and pops". Owned by one of India's billionaires, DLF is capitalizing on the lack of modern retail in India. They are building homes, offices, hotels, and shopping malls across the country.

4. Mall of India (01:59)

In India there are over 300 malls currently under construction ranging from shopping centers to luxury mall. Retail giants agree India is huge opportunity

5. Easy Day (01:37)

Walmart is profiting from India's retail market potential. They are opening stores much like the American version but with a different name. Pizza Hut, Dell, and Marriott are some of the other American companies with a presence in India.

6. Benefits of a Global Market (01:59)

For America's financial giants the money trail leads to India. Citigroup and the New York Stock Exchange are both active in India's economy. Blackstone has also invested in India's economy.

7. Major Challenges in India (02:15)

One third of the population of India lives below the poverty line. Surging food prices are hitting the country hard. India's Finance Minister says inflation is the biggest challenge. Adi Godrej believes education is the key to India's success.

8. A Rising Empire Desperate for Modern Highways (01:01)

India's roads are an age old problem. Cars, trucks, and buses fight for room on the pavement with rickshaws, people, and animals. India's Minister of Commerce and Industry explains what is being done to fix this problem.

9. CAT in India (01:53)

Caterpillar machines are helping build 30,000 miles of road in India. The company has three plants in India as well as dealers distributing its trucks.

10. Build, Operate, Transfer (02:39)

Contractors in India pay the government for the right to build roads. Upon their completion, the builder gets to set up tolls and keep the money for a specified period of time. This model means more roads and less red tape.

11. Hollywood Meets Bollywood (01:29)

Bollywood is the entertainment capital of India, turning out 1,000 movies per year. India's Reliance Entertainment Group is in talks with Dreamworks' Stephen Spielberg and David Geffen to invest in a new joint venture.

12. Future of Bollywood (00:58)

Filled with song and dance, Bollywood films look like Western musicals. The movies reflect the art and culture of India. Like India itself, Bollywood is growing quickly.

13. Disney in Bollywood (02:36)

India is Walt Disney's biggest investment outside of America. There are more children in India than all of the people in America, which creates a huge market for children's programming.

14. A New Kind of Cricket (01:38)

As India gets wealthier more and more of its citizens are able to afford discretionary items like tickets to cricket matches. A new version of the game called Twenty20 is making cricket even more popular.

15. Cricket is Big Business (03:27)

Young boys on a cricket farm team pay a small monthly fee to learn the game of cricket. Professional cricket players have the potential to make millions of dollars per year.

16. The Voices on the Other End of the Phone (01:45)

English speaking call center workers in India fix computer problems, process medical claims, and collect unpaid bills. One of these workers describes his experience working for a tech outsourcing firm.

17. The Sunshine Sector (01:10)

Call center jobs can offer Indians a whole new world. Outsourcing to India is worth more than two billion dollars this year alone. IT is an industry where employees are chosen on their merits rather than their caste or social background.

18. Outsourcing Under Fire (01:41)

Some critics argue that while off shoring may be a boon for the Indian economy, it comes at the expense of American jobs. Others say that the off hours are detrimental to the health of Indian call center employees.

19. The World's Cheapest Car (02:48)

Many of the 10 million young people entering India's workforce each year will end up somehow tied to the Tata group. It is one of India's largest companies and producer of the Tata Nano. Tata Motors recently purchased Land Rover and Jaguar.

20. A Nation of Stark Contrast (02:03)

Half of Mumbai's' 18 million people are homeless. Meanwhile, the head of Indian's Reliance Industries is building himself a billion dollar home. Nobel Peace Prize laureate Muhammad Yunus shares his views on poverty in India.

21. Asia's Largest Slum (01:24)

Many of India's cities are packed into slums. More than one million people live in Dahravi, located in the heart of Mumbai. It is the most densely populated place on Earth. The slum is worth more than one billion dollars.

22. Mobile Phones in India (01:02)

India is the fastest growing wireless market in the world. Cellular phones and service are affordable even for India's poorest people.

23. India's Caste System (01:33)

India still uses a class system that defines almost everything including where people live and who they can marry. The political system is oriented around caste.

24. Raw Social Politics (01:11)

Despite the fact that women are considered second class citizens in India, Mayawati is the front runner in the race for Prime Minister. Not only is she a woman but she was born an Untouchable, India's lowest caste.

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