Segments in this Video

Principles of Natural Capitalism (03:28)


Natural capitalism enables a company to save money, incorporate green designs, and manage systems through restorative methods.

Environmental Protection Agency: Energy Star Program (04:42)

The Energy Star program gives Americans the tools and information they need to make energy efficient choices. New York City's Habitat for Humanity uses the Energy Star program as a basis to create healthy, energy efficient homes.

Earth Pledge: Environmental Footprint (03:09)

In their environmentally friendly office building Earth Pledge showcases the best of contemporary designs alongside the best of environmental technology, including a highly engineered lightweight green roof system.

Ecological Design: Integrating Disparate Parts of Human Enterprise (04:38)

Internationally recognized biologist, Dr. John Todd invented living machines that treat waste to produce food, fuels and restore damage to aquatic environments by following nature's example.

Social, Environmental, and Economic Impacts of the Hotel Industry (05:13)

The Fairmont Hotels help manage environmental impact by using green partnership programs in each location, using alternative forms of energy, supporting local and organic foods, and using more natural cleaning products instead of chemicals.

Green Building Criteria and Standards (02:58)

Criteria for green built homes include land development, resource efficiency, water conservation, indoor air quality, and energy efficiency. Individuals can take steps to save money, energy and decrease pollution.

For additional digital leasing and purchase options contact a media consultant at 800-257-5126
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Green Building and Design: Ethical Markets 1

Part of the Series : Ethical Markets 1: Growing the Green Economy 1.0
DVD Price: $99.95
DVD + 3-Year Streaming Price: $149.93
3-Year Streaming Price: $99.95



The history of Western architecture can be viewed as a battle—namely, humanity vs. nature. But the green revolution has prompted new forms of building design that welcome in the natural world. This program surveys some of those advances and the architectural pioneers who create and implement them. Celebrated architect William McDonough explains his working methods and outlines designs for major projects—including the Ford Motor Company’s eco-friendly Rouge Center renovation—while Leslie Hoffman, executive director of Earth Pledge, showcases a stunning example of a green urban home. Further commentary comes from EPA Energy Star program director Kathleen Hogan and Time magazine's “Hero for the Planet” Dr. John Todd. (28 minutes)

Length: 29 minutes

Item#: BVL37190

ISBN: 978-1-4213-6584-8

Copyright date: ©2005

Closed Captioned

Reviews & Awards

[This program is part of the series Ethical Markets.]


 “Ethical Markets should be a daily show broadcast on many networks. The world is crying for the ideas and examples of a new economics that ensures a sustainable future for all of us. Hazel Henderson and Simran Sethi introduce viewers to an awakening world of possibility. A world where profit pursues a triple-bottom-line, and where hope blossoms among a new set of entrepreneurs to build a better world for all. The real life case studies show that indeed another world is possible, in fact it's being born in places and businesses around the world. The wider world needs to hear these stories if we are  going to steer our spaceship earth towards a future that provides opportunity and security for all of us.” —Terry Link, Director, Office of Campus Sustainability, Michigan State University


“We found the Ethical Markets series so valuable, we built an entire college course in our Financial Studies curriculum around it.” —Carol S. Spalding, Ed.D., Open Campus President, Florida Community College at Jacksonville

Ethical Markets challenges us to think beyond what is and look instead at what can, should and must be the bedrock principles of a sustainable, global economy.” —James W. Knight, Dean, Division of Continuing Education, The University of Florida

Performance Rights

Prices include public performance rights.

Only available in USA and Canada.