Segments in this Video

Introduction: Made in Thailand (01:26)


Show host Saima Mohsin discusses Thailand’s history of resilience and reinvention. The country has one of the region’s top economies, but the last decade has been tough. This nation of 70 million seeks to refocus its economy and evolve from industrial work to innovative entrepreneurship.

UBPack (03:12)

UBPack uses cassava starch to make biodegradable bowls and packaging materials that dissolve in water, leaving no waste behind. It is a more sustainable alternative than the plastic waste that clogs many of the world’s waterways.

Chiang Mai (04:16)

The northern city of Chiang Mai is poised to become the country’s creative hub. Fashion designer Boon Charoenpoonsiri strives to combine European quality with local crafts. Makerspace Thailand provides members with training and access to an array of modern tools, everything from laser cutters to 3D printers.

Muay Thai Tourism (04:10)

Mohsin visits Yokkao Training Center where pugilists come from around the world to learn from Muay Thai legend Saenchai. Stefania Picelli spearheads new product designs, sales distribution and fight promotion, and the company reaches 10 million kickboxing fans a month.

Wellness at Anantara Layan (02:15)

The island of Phuket is Thailand’s second most popular tourist destination. Many come for fun in the sun, while others recharge at the resort which offers fitness classes, spas, special meals and more.

Panpuri (02:18)

Mohsin meets Panpuri founder Vorravit Siripark who has secured partnerships with hotel spas in Asia and Europe to carry his line of luxury skin care and aromatherapy products. The company emphasizes organic ingredients and ecofriendly packaging.

Online Content and "Sadvertising" (05:23)

Mohsin interviews Thanonchai Sornsriwichai who directed Thai Life’s viral “Unsung Hero” ad, a prominent example of “sadvertising.” Ogilvy & Mather Thailand Chairwoman Punnee Chaiyakul discusses her ad agency’s success and its controversial campaign for PETA. Ookbe provides a platform for 4 million Thai content creators.

Credits: Made in Thailand (00:06)

Credits: Made in Thailand

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Made in Thailand

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Throughout its long history, Thailand has been a story of resilience and reinvention. Now the kingdom is entering a new, uncertain chapter. As it charts a way forward, this nation of nearly 70 million people is looking to refocus its economy. It wants to evolve from industrial work to innovative entrepreneurship. Thailand is tapping into its creative spirit and unique culture to create new engines of growth.

Length: 24 minutes

Item#: BVL183746

ISBN: 978-1-64481-918-0

Copyright date: ©2017

Closed Captioned

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